Resources for Marketing Your Designation
祝贺你获得了NAHB教育认证! 它显示了你致力于提高你的手艺和你对行业专业精神的重视.
Now that you have your “letters,充分利用这些机会来提升你的职业和商业前景. NAHB拥有资源，不仅可以帮助您在当地推广自己和您的业务, 但同时也要教育消费者，让他们知道聘请一位花时间和精力获得专业资格的专业人士的重要性.
从新闻稿样本到可定制的营销材料，你都可以找到资源!
Marketing Resources
Designation Badges on Houzz
Add your NAHB designation badges to your Houzz page. It’s easy — just log into Houzz using the 与NAHB存档的电子邮件地址相同(您必须是NAHB会员)，您的徽标将自动出现在您的Houzz页面的“从属关系”下.” (Using a different email address? We can fix that.) Now, 客户会立即知道你符合行业的最高技能标准, passion and knowledge. 他们还可以点击指定名称，以了解获得该名称所需的更多工作.
Designation Brochures
- Hire a Certified Aging-in-Place Specialist
- Hire a Certified Graduate Remodeler
- Hire a Certified Green Professional™
- Hire a Graduate Master Remodeler
如果您对定制宣传册感兴趣，请发送电子邮件 Patricia Potts for more information.
Logos
Add these designation logos to your website, business card, 和其他的营销材料作为另一种方式来表明你的成就.
Consumer Presentations
NAHB Education为活动CAPS创建了可定制的消费者演示文稿, CGB, CGR, GMB和GMR的设计，以帮助他们的客户更好地了解他们所提供的一切. After agreeing to the usage guidelines, 这些指定人员可以下载演示文稿并对其进行定制，以包含他们的公司信息, 他们完成的项目图片和客户的推荐信. 这些高度可视化的演示包括对名称的概述和对概念的解释.
- Active CAPS 设计人员可以访问消费者演示文稿 Make Your House a Home for a Lifetime.
- Active CGB/GMB designees 可以访问消费者演示文稿吗 雇佣一个合格的研究生建造者或研究生建造者.
- Active CGR/GMR designees 可以访问消费者演示文稿吗 雇佣一个有资质的研究生改造师或研究生改造师.
Education Awards
NAHB教育奖旨在表彰表现出卓越专业精神的住房专业人士, 作为NAHB指定持有人，对建筑行业和社区做出了重大贡献的人，以及在教授NAHB教育课程方面表现出色的人.
Learn more about the awards program and check out the list of past winners.
Continuing Education
让现有的和潜在的客户知道你重视额外的教育，以保持在新趋势和技术的顶端. 继续教育可以通过多种方式获得. Simply visit NAHB’s calendar for education, events and awards programs to find national, regional and local courses; participate in selected webinars and online courses; and find approved classes and events in the Continuing Education Provider Directory. For questions, contact the NAHB Learning Helpline at 800-368-5242 x8154.
Public Relations Resources
Column Service Articles
定制这些文章，以便在当地报纸上使用, magazines, 通讯和网站，以促进你的指定和专业精神，你带来的社区.
Designee Press Releases
通过向当地报纸发送新闻稿来宣传你的成就，在媒体上宣传你的NAHB教育称号. 使用与您的指定相关的示例新闻稿, 如果你有额外的信息要添加或更改, feel free to do so.
- Certified Aging-In-Place Specialist
- Certified Graduate Associate
- Certified Graduate Builder
- Certified Graduate Remodeler
- Certified Green Professional
- Certified New Home Marketing Professional
- Certified New Home Sales Professional
- Graduate Master Builder
- Graduate Master Remodeler
- Housing Credit Certified Professional
- Master Certified Green Professional
- Master Certified New Home Sales Professional
- Master in Residential Marketing
Local Media Requests
If you need a local media list, 最好与您的HBA联系，因为他们知道在您所在社区报道该行业的记者. 如果您的本地HBA没有此信息，则成员可以 contact the NAHB Media Relations department to create a media list for you.
Case Studies/Featured Designees
作为指定持有人，您承诺在您的工艺中体现卓越和专业精神. So are your fellow designee holders! 看看他们是如何利用自己的头衔在业界和公众面前推销自己的.
- 德克萨斯州定制建筑商说GMB意味着信誉 (Michael Garabedian, CGP, GMB)
- 跟单员说获得MIRM称号是职业道路上的“明智之举” (Suzanne Felber, CMP, MIRM)
- HCCP认证提高了经济适用房的可信度和知识 (Brian Carnahan, HCCP
- 对迪林汉姆一家来说，CAPS意味着成功的客户服务 (Ken and Debbie Dillingham, CAPS)
Do you have a success story you can share? We’d love to hear about it! Send your story or information to Anne Baker with NAHB Communications at 800-368-5242 x8447.
